PRODIGY POWERCELL FOUNDATION Makeup Foundation

Inspired by the unparalleled depth of the feline gaze, Helena Rubinstein creates LASH QUEEN FELINE BLACKS. The unprecedented combination of an enveloping formula with a voluminous brush with detangling grooves provides a new dimension to lashes for the most demanding women. With intense volume mastered and bold length, this mascara offers the intensity of a feline look, deep and irresistibly fascinating. The advantage: Thanks to its unique and pioneering design, LASH QUEEN FELINE BLACKS is a worldwide success. On a metallic body illuminated with golden reflections, a real leopard skin is drawn.

EXTRACTED FROM NATURE, INOCULATED INTO THE SKIN. Inspired by the most cutting-edge innovations in the field of medicine, HELENA RUBINSTEIN has captured this feat of nature in an oily formula enriched with water droplet to encapsulate Prodigy anti-aging actives and create a global age remedy to micro-repair skin from dryness-induced skin aging

Visibly infused with millions of native plant cells, Powercell Skinmunity essence revitalizes and strengthens skin even in the most hectic lifestyles. Its ultra-moist texture reinforces the signs of youthful skin day after day: it increases softness, enhances deep hydration and renews a healthy glow. Skin reveals the full power of its youthfulness. REINFORCES THE SIGNS OF YOUTH +83% smoother skin +81% hydrated skin / 5 layers of hydration +81% more comfortable skin

Cellular and environmental impurities accumulate even when they are invisible, accentuating the visible signs of ageing. This is why proper cleansing is an essential step in the beauty ritual to ensure a more youthful appearance. HELENA RUBINSTEIN laboratories have created PURE RITUAL, a range of cleansing care products. Its sumptuous textures are enriched with active ingredients such as glycolic acid to remove impurities on the OUTSIDE and strengthen the skin's cleansing systems from the INSIDE to reveal the skin's youthfulness.

The softness of a cream combined with the intense cleansing power of a soap. Inspired by the art of make-up removal in Japan and based on a secret formula developed in Japanese laboratories. Its exclusive galenic formulation combines glycolic acid with important active agents for perfectly purified, soft and radiant skin without any tightness.

YEARS OF BREAKTHROUGH CELLULAR INNOVATION TO BRIGHTEN YOUR SKIN'S FUTUREDiscover the power of stem cells from the Edelweiss flower, a flower that can withstand the most extreme conditions in the Swiss Alps (freezing temperatures, high UV exposure, strong winds). From this force of nature, we have extracted stem cells to unleash its infinite power. Enriched with two other Edelweiss extracts, the PRODIGY CELLGLOW range combats the signs of ageing and revitalises the skin's radianceThanks to the power of the Supreme of Edelweiss™, the LIGHTENING EYE TREATMENT enhances cell renewal to redensify the eye contour.

Inspired by the unparalleled depth of the feline gaze, Helena Rubinstein creates LASH QUEEN FELINE BLACKS WATERPROOF. The unprecedented combination of an enveloping waterproof formula with a volumizing brush with detangling grooves brings a new dimension to lashes for the most demanding women. With intense volume and bold length, this mascara offers the intensity of a feline, deep and irresistibly fascinating look. The advantage: Thanks to its unique and pioneering design, LASH QUEEN FELINE BLACKS WATERPROOF is a worldwide success. On a metallic body illuminated with golden highlights, a real leopard skin is created.

RECLAIM THE POWER OF YOUTHFUL SKIN Helena Rubinstein, pioneer in using native plant cells, renews its iconic Powercell Skinmunity serum with a more powerful sensorial formula and a new modern packaging inspired by the shape of laboratory glassware, turning the green bottle into an icon of science and beauty.INCREASED CONCENTRATION OF NATIVE SAMPHIRE CELLS One of the most powerful cells in the plant world, Samphire's native plant cells significantly accelerate cell regeneration and fortify the skin against external aggressions.

Wonder Volume Mascara XXL + SOS Lashes + Démaquillant Express Yeux + Total Eye Lift

An intense, 12-hour look*. With each application, lashes gain in intensity and thickness, and are strengthened thanks to the treatment in the formula, from root to tip. The [Volumizing Wax Complex] with sunflower, jojoba and black acacia waxes helps to add volume to lashes. Its formula, rich in saturated black pigments, creates intense, almost hypnotic eyes and is resistant to humidity, does not smudge and is removed in the blink of an eye. Its exclusive and innovative castor fibre brush, without dyes, helps to maximise volume thanks to its 3 cuts, which act as reservoirs that are impregnated with formula. Day after day, the [Lash Boosting Complex] helps lashes, even after makeup is removed, appear longer and more voluminous. * Clinical test carried out on 33 women

Phyto-Lip Twist is a tinted lip balm with the effect of a lipstick and the shine of a gloss. It is applied with a single twist and leaves lips soft, hydrated, visibly smoother and plumper thanks to its cocktail of plant-based active ingredients: - Its ultra-sensorial, melting and sliding texture reinvents the codes of lipstick. - Its bright and easy-to-wear colors are suitable for all tastes, from the most nude to the most intense. - Playful and practical, this new XXL pencil does not have to be sharpened. Fun and practical, this new XXL pencil does not need to be sharpened.

Expand your gaze and rock a flirty look with Hypnôse Doll Eyes by Lancôme . The 1st doll lash effect mascara. Hypnôse Doll Eyes de densifies, lengthens and elevates the lashes from the roots to the ends. New patented brush, for a very sensory, clean application and a volume that does not weigh down the lashes. Covers all lashes achieving a fan effect.

Yves Saint Laurent's iconic Lash Clash mascara now waterproof. Lash Clash Waterproof will remain intact against sweat or tears, in the rain or even in the sauna.Get extreme black eyelashes with up to +400% volume (instrumental test). Your look with up to 48 hours duration and water resistance. In addition, the mascara contains Florentine Iris extract from YSL Beauté's Ourika Community Gardens to protect eyelashes and Safflower glucoside to enhance their density and strengthen them. Resist it all while taking care of your eyelashes.Its patented double-cone, large-diameter brush gives the eyelashes extreme volume while its ergonomic bristles allow maximum product loading for a striking result.

Long-lasting moisturizing lipstick